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Customer loyalty is something all companies want to achieve. People often assume a satisfied customer is a loyal one. The common misconception is that this simply isn't true. Loyalty measures something more than satisfaction – it measures whether someone will stick their neck out to advocate for your business or services.

As the owner of an HVAC company, I’m sure you’re aware that you don’t have potential customers walking into your office looking to browse your company offerings. Instead, potential prospects are finding you remotely from advertising, word-of-mouth, directories, and especially from your website.

Having a company culture for your HVAC business is important because it shows your customers who you are and how you conduct your business. Culture stems from your values and beliefs, meaning it differs widely from company to company. Your unique culture is what works best for you, which is why former Google SVP of People Operations didn’t want to compare their culture to other companies, as it wouldn’t be very beneficial.

If you aren’t already familiar with Google My Business, it’s a free and easy-to-use tool for businesses to manage their online presence across Google Search and Google Maps. Google currently has three features for this platform that are ideal for service companies to take advantage of! GMB is free and simple to get started with. If you’d like to learn a little more about GMB before proceeding to the new features, please click here.

Are you looking to truly automate your field service organization? Well, selecting software that can give you offline functionality is a must-have for your field technicians. With the meteoric rise of Internet access and usage over the past few decades, it has become quite rare, in some types of field service work, to ever go without a network connection on location.

Any plumbing code violation can potentially cause major problems in a home or any building. These codes exist to help ensure the proper performance of plumbing systems and to secure the safety of a building's occupants. Therefore, disregarding them is essentially putting everyone's safety in jeopardy. To avoid taking these risks, we have created a list that compiles a few of the most common plumbing code violations.